ILIA
Moderate in Cosmetics & BeautyHow prominently ChatGPT and Perplexity surface ILIA when shoppers ask AI for cosmetics & beauty recommendations. This score is specific to that category. Outscores 78% of 24 brands audited.
Share-of-voice average: 100 when ILIA is named, 50 a passing mention, 0 absent - averaged across every query and model.
Per-model breakdown
What AI says about ILIA
ChatGPT · best clean beauty brands 2026"Ilia Beauty remains a standout with its innovative approach to makeup that combines clean ingredients with high-performance results."
ChatGPT · best makeup brands DTC"Additionally, brands like ILIA and Kosas are perfect for those looking for clean beauty options without compromising on performance."
Where ILIA shows up in AI answers
Can AI crawlers reach ILIA?
If these bots are blocked in robots.txt, the engine cannot read the site - a hard ceiling on AI visibility.
Structured data on ILIA
No JSON-LD or microdata in the homepage HTML. AI crawlers read the raw HTML, so schema injected only via JavaScript may not reach them - and product-level schema usually lives on product pages, not the homepage.
What this means
A higher score means AI assistants are more likely to recommend ILIA when a shopper asks for cosmetics & beauty options. A big brand can still score low here if the AI does not associate it with this category - the score reflects category visibility, not overall size. As product research shifts into ChatGPT, Perplexity and Google AI Overviews, this increasingly decides who gets discovered.
How to improve AI visibility
How visible is your brand in AI search? Check any domain free and see which queries you win and lose.
More AI visibility scores
Based on 3 category queries run on 2026-06-12 against ChatGPT and Perplexity. Each query scores 100 when ILIA is recommended by name, 50 for a passing mention and 0 when absent; the visibility score is the average across every query and model - a share-of-voice measure, not a judgment of the brand or its products.
GEOlikeaPro is an independent AI search visibility platform. This page is a third-party measurement and is not affiliated with, endorsed by, or sponsored by ILIA. Scores refresh roughly every 90 days.