18out of 100
AI Visibility · Footwear & Sneakers

Loake

Low in Footwear & Sneakers

How prominently ChatGPT, Claude, Gemini and Perplexity surface Loake when shoppers ask AI for footwear & sneakers recommendations. This score is specific to that category. Outscores 36% of 77 brands audited.

Last tested 2026-07-23
7
Citations
10
Queries
4
AI models
#3.7
Avg position
82/100
Sentiment

Share-of-voice average: 100 when Loake is named, 50 a passing mention, 0 absent - averaged across every query and model.

Per-model breakdown

ChatGPT0 /100
Cited in 0 of 10 queries
Claude30 /100
Cited in 3 of 10 queries · avg position #5
Gemini30 /100
Cited in 3 of 10 queries · avg position #3
Perplexity10 /100
Cited in 1 of 10 queries · avg position #2

What AI says about Loake

Gemini · where to buy quality shoes online

"For men's dress shoes, consider traditional British shoemakers such as Loake, Church's, or Crockett & Jones, which offer excellent Goodyear-welted options directly from their own sites or specialized retailers."

Claude · best premium leather shoe brands

"Loake is another strong English option, offering Goodyear-welted dress shoes at a more accessible price point than Church's or Crockett & Jones while maintaining solid build quality—great for those entering the premium shoe market."

Gemini · top mid-market footwear brands

"If you're looking for well-crafted British shoes, Loake is an excellent choice, providing superb quality and classic designs that often retail in the mid-range."

Where Loake shows up in AI answers

Cited for (5)
where to buy quality shoes online#1
best premium leather shoe brands#4
top mid-market footwear brands#4
Missing from (5)
best sneaker brands 2026
most comfortable everyday shoe brands
best DTC sneaker brands
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+4 more queries tested. See every query Loake wins and loses across the AI engines - and get specific ideas to show up where it’s missing.

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Can AI crawlers reach Loake?

If these bots are blocked in robots.txt, the engine cannot read the site - a hard ceiling on AI visibility.

GPTBotAllowed
ClaudeBotAllowed
PerplexityBotAllowed
Google-ExtendedAllowed

Structured data on Loake

Schema types AI engines parse to identify and cite the site:

OrganizationImageObjectWebSiteSearchActionWebPageReadAction

What this means

A higher score means AI assistants are more likely to recommend Loake when a shopper asks for footwear & sneakers options. A big brand can still score low here if the AI does not associate it with this category - the score reflects category visibility, not overall size. As product research shifts into ChatGPT, Perplexity and Google AI Overviews, this increasingly decides who gets discovered.

How to improve AI visibility

1Add expert quotes and named sources to key pages - the signals AI engines cite.
2Structure product and FAQ content with clean JSON-LD schema.
3Make sure AI crawlers (GPTBot, ClaudeBot, PerplexityBot) are allowed in robots.txt.
4Earn third-party mentions - AI models lean on what others say about you.

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More Footwear & Sneakers AI visibility scores

Allbirds70On58Hoka55On Running50Salomon50

See the full Footwear & Sneakers AI visibility ranking →

Methodology

Based on 10 category queries run on 2026-07-23 against ChatGPT, Claude, Gemini and Perplexity. Each query scores 100 when Loake is recommended by name, 50 for a passing mention and 0 when absent; the visibility score is the average across every query and model - a share-of-voice measure, not a judgment of the brand or its products.

GEOlikeaPro is an independent AI search visibility platform. This page is a third-party measurement and is not affiliated with, endorsed by, or sponsored by Loake. Scores refresh roughly every 90 days.