18out of 100
AI Visibility · Footwear & Sneakers

Tricker's

Low in Footwear & Sneakers

How prominently ChatGPT, Claude, Gemini and Perplexity surface Tricker's when shoppers ask AI for footwear & sneakers recommendations. This score is specific to that category. Outscores 37% of 77 brands audited.

Last tested 2026-10-22
7
Citations
10
Queries
4
AI models
#5.1
Avg position
80/100
Sentiment

Share-of-voice average: 100 when Tricker's is named, 50 a passing mention, 0 absent - averaged across every query and model.

Per-model breakdown

ChatGPT0 /100
Cited in 0 of 10 queries
Claude40 /100
Cited in 4 of 10 queries · avg position #6.8
Gemini30 /100
Cited in 3 of 10 queries · avg position #3
Perplexity0 /100
Cited in 0 of 10 queries

What AI says about Tricker's

Claude · best premium shoe brands online

"Tricker's, also from Northamptonshire, is a good pick if you want heritage country boots and brogues like the Stow, since they use durable, storm-welted construction."

Claude · best premium leather shoe brands

"For premium leather shoes, the names that come up most often are Crockett & Jones, Church's, Tricker's, Alden, and Allen Edmonds."

Gemini · where to buy quality shoes online

"For heritage dress shoes and robust boots, I highly recommend checking out Allen Edmonds, Tricker's, or Crockett & Jones, all of which have dedicated online stores offering their full range and often feature excellent recrafting services."

Where Tricker's shows up in AI answers

Cited for (5)
✓best premium shoe brands online#2
✓best premium leather shoe brands#3
✓where to buy quality shoes online#2
Missing from (5)
✕most comfortable everyday shoe brands
✕top mid-market footwear brands
✕best DTC sneaker brands
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+4 more queries tested. See every query Tricker's wins and loses across the AI engines - and get specific ideas to show up where it’s missing.

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What this means

A higher score means AI assistants are more likely to recommend Tricker's when a shopper asks for footwear & sneakers options. A big brand can still score low here if the AI does not associate it with this category - the score reflects category visibility, not overall size. As product research shifts into ChatGPT, Perplexity and Google AI Overviews, this increasingly decides who gets discovered.

How to improve AI visibility

1Add expert quotes and named sources to key pages - the signals AI engines cite.
2Structure product and FAQ content with clean JSON-LD schema.
3Make sure AI crawlers (GPTBot, ClaudeBot, PerplexityBot) are allowed in robots.txt.
4Earn third-party mentions - AI models lean on what others say about you.

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More Footwear & Sneakers AI visibility scores

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See the full Footwear & Sneakers AI visibility ranking →

Methodology

Based on 10 category queries run on 2026-10-22 against ChatGPT, Claude, Gemini and Perplexity. Each query scores 100 when Tricker's is recommended by name, 50 for a passing mention and 0 when absent; the visibility score is the average across every query and model - a share-of-voice measure, not a judgment of the brand or its products.

GEOlikeaPro is an independent AI search visibility platform. This page is a third-party measurement and is not affiliated with, endorsed by, or sponsored by Tricker's. Scores refresh roughly every 90 days.